Goodbye Vine – You Will Be Missed!
Unfortunately, Twitter is to shut down its video sharing app Vine, in the coming months due to the cost of running Vine in a separate app to Twitter. The popular app had up to 100million people watching the videos each month, and 1.5billion daily video loops – no wonder the most popular users are agitated by the news. Most users shared six second videos which were full of fun and humour, often including sporting events, celebrations like birthdays, Christmas and Halloween, and general highlights from people’s days.
Whilst Twitter has integrated video sharing directly into its main mobile apps, the number of users has fallen significantly in recent years. Twitter has also made attempts to include live video (like Facebook) with Periscope into its app to add to the experience and even by making Periscope videos viewable in the main Twitter app.
The news of Vine closing has caused another disappointed Viner, founder of Vine, Rus Yusupov, who has expressed his possible regret of selling his company to Twitter by tweeting, “Don’t sell your company!”.
In a recent blog post, Twitter said, “Nothing is happening to the apps, website or your Vines today. We value you, your Vines and are going to do this the right way. You’ll be able to access and download your Vines. We’ll be keeping the website online because we think it’s important to still be able to watch all the incredible Vines that have been made.”
Since the announcement, famous users of Vine, including Daz Black, Ben Phillips and Tish Simmonds, have used their popular humour to pay tribute to the shutting down of the app. The most followed British Viner, Daz Black, explained “I was still enjoying the platform and it’s a great shame it’s closing,” No wonder! He has more than three million followers on his channel, where his short clips have been looped more than one billion times. He has thanked Vine for getting him to where he is today as it has opened the door to so many opportunities, including an acting career. Another poplar Viner, Ben Phillips, has admitted to earning £12,000 from Ford for a six second clip, however he wasn’t that surprised that Twitter decided to shut the platform down; leaving the app before Twitter’s announcement last year.
There are hundreds of success stories which have come from the simple app, including musicians like Shawn Mendes and Ruth B who were discovered on Vine, as well as allowing every-day people to be recognised by the public and media. We can only wonder whether these famous people will be as popular in years to come. We wish them all the best!
The news of Vine closing has lead us to remember some of our favourite videos, take a look here :